Marketing That Works While You Sleep
Marketing automation is not about replacing human relationships with robots. It is about making sure the right message reaches the right person at the right moment — consistently, at scale, without requiring manual intervention for every touchpoint. Done well, automation makes your marketing feel more personal, not less.
What We Build
Lead capture and enrichment: form design, progressive profiling, data enrichment from third-party sources, and CRM synchronisation. Lead scoring: behavioural and demographic scoring models that tell your sales team who to call first. Nurture sequences: multi-step email workflows triggered by behaviour — content downloads, page visits, pricing page views, demo requests. Lifecycle automation: onboarding sequences for new customers, re-engagement campaigns for dormant contacts, upsell and cross-sell workflows for existing customers.
Platforms
We work across HubSpot (all tiers), ActiveCampaign, Klaviyo (e-commerce), Mailchimp, Brevo, and custom implementations for enterprise clients. Platform selection depends on your budget, CRM requirements, e-commerce integration needs, and team's technical capacity. We advise on platform selection as part of the engagement.
What You Get
Automation strategy document, workflow design and build, CRM integration and data mapping, deliverability audit and domain warming if needed, testing and QA, team training, and 30-day post-launch optimisation.