Improving the loading speed of your site is a must if you want real online success. Your site’s load speeds should be optimized to improve your bounce rates and conversions. A slow loading site means that no one will stay on that page for long.
The following tips will improve the performance of your website.
If you are site is running on WordPress, you should install a Super-Cache plugin installed. This plugin generates static HTML files that serve site visitors in a better way as compared to scripted WordPress PHP. This means that your visitors will not view HTML files but the much faster cached files, and this improves their browsing experience.
A plugin like lazy load can be used to skip viewing of images if the user’s connection is not able to load images.
Reduce the size and weight of the images by taking advantage of new image formats such as WebP and JPEG. These image formats reduce the size of the image by around 20% without compromising on quality.
Check the number of installed plugins on your website and remove the outdated plugins and the ones that are not running correctly. This is a sure way to increase your website speed.
Minimize JavaScript and CSS as much as possible and remove unnecessary elements such as line breaks and extra spaces. Use the compression tool to cut the Script size by 20%. Use the right tools to make the script readable and not to appear squeezed together.
A secure hosting provider should make sure that your site has top security features and a firewall. These features safeguard the integrity of your website and keeps your users safe from potential attacks and spam traffic. By preventing potential attacks such as DDoS, your site will not experience high login attempt numbers that slow down the site speed.
You can also improve the loading speed of your website by deferring JavaScript code loading but this should be done to precision. Use a specifically designed plugin to defer JavaScript execution until after completion of page load.
Once you make these changes, use Google’s site speed test or other useful test to make sure that your site’s load speed is up to standards.